About Us
Sugarlesse™ is a brand of HIP Gastroplex, a food R&D company with a number of new products and accompanying patents "under its belt." You are welcome to finding out more about us and how we work, at gastroplex.com.
Our three founding partners have decades of experience in food product development, production, marketing, sales, distribution, and information systems:
Our three founding partners have decades of experience in food product development, production, marketing, sales, distribution, and information systems:
Steve Kingsley

Short Bio: A change agent on the loose, from the land of Attila the Hun(gary).
Official version: I came to the United States in 1974 as a political refugee and became a citizen in 1980.
Arriving in the US with a MS degree in Food Science afforded me the opportunity to work at General Foods as a research food technologist. Subsequently I co-founded two food companies to commercialize my inventions, which are showcased on gastroplex.com.
Having gotten the information technology bug in the 90s, I earned a MBA in Information Systems in 1989 from Pace University, NY and worked in the field as a consultant and IT manager till 2012.
I dove back into the food business again in 2011 with a new invention: CaffeMallows™. They are soft, sweet, and sensuous double espresso, coffee, mocha, tea, and chocolate marshmallows, that give you instant energy.
Forward to 2012: I developed SUGARLESSe™ as well as a range of chocolates based on it and now manage their commercialization.
Official version: I came to the United States in 1974 as a political refugee and became a citizen in 1980.
Arriving in the US with a MS degree in Food Science afforded me the opportunity to work at General Foods as a research food technologist. Subsequently I co-founded two food companies to commercialize my inventions, which are showcased on gastroplex.com.
Having gotten the information technology bug in the 90s, I earned a MBA in Information Systems in 1989 from Pace University, NY and worked in the field as a consultant and IT manager till 2012.
I dove back into the food business again in 2011 with a new invention: CaffeMallows™. They are soft, sweet, and sensuous double espresso, coffee, mocha, tea, and chocolate marshmallows, that give you instant energy.
Forward to 2012: I developed SUGARLESSe™ as well as a range of chocolates based on it and now manage their commercialization.
June Marshall

I began my career in retail sales at the age of thirteen, when my father built the Safari Shop in Ocean City, MD for the purpose of training me and my sister in business. He taught us how to do the books, as well buying, selling, and customer care.
Later on: Having earned a MA in English from the University of Pittsburgh, I became a teacher and taught at first in Philadelphia then in Morris County, NJ.
Getting back to my entrepreneurial roots, this time in food production and sales, I became the owner of the B. Flower and Sun Honey Company. We produced and distributed bottled raw honey in the New York Tri-state area. I sold the business to Dawe's Hill Honey in 1991.
Next I worked in Public Relations and Marketing for AT&T. While there, I also trained in Usability and Human Factors and became one of the first webmasters at AT&T until 2001.
Getting back to my entrepreneurial roots for good in 2002, I became a partner in Hashema International Partners. I'm now in charge of marketing and sales for everything Sugarlesse!
Later on: Having earned a MA in English from the University of Pittsburgh, I became a teacher and taught at first in Philadelphia then in Morris County, NJ.
Getting back to my entrepreneurial roots, this time in food production and sales, I became the owner of the B. Flower and Sun Honey Company. We produced and distributed bottled raw honey in the New York Tri-state area. I sold the business to Dawe's Hill Honey in 1991.
Next I worked in Public Relations and Marketing for AT&T. While there, I also trained in Usability and Human Factors and became one of the first webmasters at AT&T until 2001.
Getting back to my entrepreneurial roots for good in 2002, I became a partner in Hashema International Partners. I'm now in charge of marketing and sales for everything Sugarlesse!
Andy Debreceni

Throughout my career I have applied my education in economics – BA from Columbia University and engineering from the Fashion Institute of Technology to:
1. Industrial engineering
2. Cost engineering
3. Production management
My introduction to the food business was in 1996 till 1998, when I managed the production of Flavor Aged™ coffees and dessert coffee blends - invented by Steve Kingsley - at Caffe Espress in Cranford, NJ. The company was sold after the founder passed away and I went to work at Coach Leatherware.
In 2011 Steve made me an offer I couldn't refuse... partnership in Hashema International Partners, where I'm now responsible for the production of the Caffex™ CaffeMallows line and the Sugarlesse™ product line too. Sweet!
1. Industrial engineering
2. Cost engineering
3. Production management
My introduction to the food business was in 1996 till 1998, when I managed the production of Flavor Aged™ coffees and dessert coffee blends - invented by Steve Kingsley - at Caffe Espress in Cranford, NJ. The company was sold after the founder passed away and I went to work at Coach Leatherware.
In 2011 Steve made me an offer I couldn't refuse... partnership in Hashema International Partners, where I'm now responsible for the production of the Caffex™ CaffeMallows line and the Sugarlesse™ product line too. Sweet!
Our Privacy Pledge
Let's start with the common sense version:
If you want to make our lawyer happy, read the long version here.
- We do not and shall never willingly divulge any of your personal and financial information.
- We only work with third parties, like web hosting, email, mobile, search, order / payment processors, and other service providers that subscribe to the same principle.
- We monitor and remove, to the best of our ability, any comment, information, or link in our blogs, emails, and other communication that could compromise your privacy.
If you want to make our lawyer happy, read the long version here.